Rey Bango

Web developer, honey badger

PPC – Getting in Bed with Google & Yahoo

I've been recently tasked with diving full tilt into PPC using Google, Overture, Findwhat and some other search engines. I have to say that I'm pretty excited about this. PPC is ssssoooo hot right now and getting good at it, IMO, is a VERY good thing for my career.

I just picked up the following two books to get a headstart on this:

Pay-per-click Search Engine Marketing Handbook

Winning Results with Google AdWords

Wish me luck. Any advice would be gladly accepted.


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